Postgraduate Diploma in Network Operation and Commercial KPIs 2R
Online Postgraduate Diploma of 800 hours in Network Operation and Commercial KPIs 2R. 8 modules with Regulation (EU) 2022/720, Guidelines on vertical restraints (2022/C 248/01) and Salesforce Sales Cloud. Assigned tutor and open enrolment.
Take the controls.
Run a real engineering trade-off from this field. Move the sliders, watch the model react in real time and beat the challenge.
What you will be able to do
Design the coverage and sizing of a motorcycle commercial network.
Apply the competition framework and distribution contracts.
Draw up commercial plans and allocate targets across the network.
Define and interpret key commercial indicators.
Manage vehicle stock across the network using financial criteria.
Analyse the profitability and break-even point of a dealership.
Lead dealership development and improvement plans.
Who it's for
- Commercial network manager who wants to specialise in Network Operation and Commercial KPIs 2R.
- Sales area manager who wants to specialise in Network Operation and Commercial KPIs 2R.
- Sales analyst who wants to specialise in Network Operation and Commercial KPIs 2R.
- Commercial planning manager who wants to specialise in Network Operation and Commercial KPIs 2R.
- Dealership controller who wants to specialise in Network Operation and Commercial KPIs 2R.
- Brand sales director who wants to specialise in Network Operation and Commercial KPIs 2R.
- Graduates in engineering or sciences seeking to join motorcycle manufacturers and importers.
What you'll work with
- Regulation (EU) 2022/720
- Guidelines on vertical restraints (2022/C 248/01)
- Law 15/2007 on the Defence of Competition
- Law 12/1992 on Agency Contracts
- Directive 86/653/CEE
- Regulation (EU) 2016/679 (GDPR)
- ISO 9001:2015
8 modules · 800 h
1.1Geographic coverage and areas of responsibility1.2Dealerships, agents and authorised workshops1.3Market potential by area1.4Network sizing1.5Image and operating standards1.6Dealer selection1.7Distribution contracts1.8Network for electric motorcycles1.9Multi-brand points of sale1.10Case study: network plan for an incoming brand
2.1Vertical block exemptions2.2Selective distribution systems2.3Recommended resale prices2.4Agency contract2.5Restrictions on online sales2.6Contract termination2.7Indemnity for customer goodwill2.8Competition law enforcement2.9Compliance programmes2.10Workshop: review of distribution clauses
3.1Market forecasting3.2Target allocation3.3Dealership business plan3.4Annual sales budget3.5Model mix3.6Sales seasonality3.7Seasonal sales campaigns3.8Incentives and volume rebates3.9Monthly results tracking3.10Practice: target allocation by dealership
4.1Market share and penetration4.2Registration data4.3Sales funnel4.4Conversion rate4.5Productivity per salesperson4.6Margin per unit4.7Stock turnover4.8Days of stock4.9Finance and insurance penetration4.10Lab: KPI dashboard in Power BI
5.1Orders and unit allocation5.2Stock across the network5.3Demonstration fleet5.4Coordination with production5.5Vehicle transport5.6Pre-delivery preparation5.7Stock financing5.8Aged units5.9Transfers between dealerships5.10Case study: reducing days of stock
6.1Income statement6.2Absorption of costs through after-sales6.3New vehicle margin6.4Used vehicles6.5Finance and insurance income6.6Accessory sales6.7Overhead costs6.8Break-even point6.9Financial benchmarking across the network6.10Workshop: financial analysis of a dealership
7.1Area management and visits7.2Action plans7.3Sales staff training7.4Standards audit7.5Performance management7.6Communication with the network7.7Dealer associations7.8Network restructuring7.9Changes of ownership7.10Case study: dealership at risk
8.1Market analysis8.2Network design8.3Network sales plan8.4Indicator system8.5Stock management8.6Profitability analysis8.7Development plan8.8Plan budget8.9Report and presentation8.10Final review with the tutor
How you'll learn
100 % online training on the SEIUM Institute campus, with downloadable material, recorded classes and an assigned technical tutor. There are no fixed timetables: students progress at their own pace within the intake, which makes it possible to combine study with work.
Each module combines theory, guided reading of the original standard and applied exercises. The working software is Salesforce Sales Cloud, SAP S/4HANA, Microsoft Power BI, Qlik Sense, Microsoft Excel, in free, academic or evaluation versions. Case studies are based on real procedures: a network plan for a motorcycle brand entering the Spanish market, sales target allocation by dealership, and financial analysis of a dealership. Assessment is continuous, module by module, plus the final integrating project.
Build it end to end
Your final project follows the real engineering workflow, step by step, reviewed by your tutor.
Design the coverage and sizing of a motorcycle commercial network.
Apply the competition framework and distribution contracts.
Draw up commercial plans and allocate targets across the network.
Define and interpret key commercial indicators.
Manage vehicle stock across the network using financial criteria.
Where this takes you
Requirements
- Prior technical training or professional experience in the sector. A university degree is not required.
- Internet connection and a computer capable of running the programme's software.
- A level of Spanish sufficient to follow technical regulatory texts.
Ready to start?
Send your application today. Our admissions team replies within 72 hours with your study plan and funding options.
Frequently asked questions
The programme totals 800 hours, spread over 6 to 8 months. That is an average of 10 to 15 hours per week, compatible with full-time work.
You will work with Salesforce Sales Cloud, SAP S/4HANA, Microsoft Power BI, Qlik Sense, Microsoft Excel. Free, academic or evaluation versions are used, and the tutor will indicate the free alternative where one exists.
A diploma issued by SEIUM Institute upon passing continuous assessment and the integrating project. This is in-house training, not an official qualification from the Ministry.
Yes. Modules passed in a course or postgraduate diploma in the same area are recognised towards the higher programme. Check the recognition policy when you enrol.
Related programmes
Postgraduate Diploma in Driving Ergonomics and Fatigue Prevention
Online 800-hour Postgraduate Diploma in Driving Ergonomics and Fatigue Prevention. 8 modules covering ISO 2631-1:1997, ISO 5349-1:2001 and Siemens Tecnomatix Jack. Personal tutor assigned and enrolment…
Postgraduate Diploma in Smart Helmet and Glove Interfaces
Online 800 h postgraduate diploma in Smart Helmet and Glove Interfaces. 8 modules covering UNECE Regulation No. 22 (06 series), Regulation (EU) 2016/425 and Figma. Assigned…
Postgraduate Diploma in Navigation, Roadbook and 2R Autonomy
Online 800-hour Postgraduate Diploma in Navigation, Roadbook and 2R Autonomy. 8 modules covering the FIM Cross-Country Rallies Regulations, the Dakar Regulations (ASO) and Rally Navigator. Assigned…
More in Motorcycles & 2-Wheelers
All Motorcycles & 2-Wheelers programmes → · How to apply · Fees & financing · Scholarships