Diploma in Experience KPIs and NPS in Mobility

Sobre nuestro Diploma in Experience KPIs and NPS in Mobility

The Diploma in Experience KPIs and NPS in Mobility focuses on the analysis and optimization of customer experience in the mobility sector, using Key Performance Indicators (KPIs) and Net Promoter Score (NPS) as key tools. It explores measuring customer satisfaction, identifying critical points, and implementing strategies to improve customer loyalty and business growth. It delves into the application of methodologies for analyzing data, identifying trends, and making decisions based on user experience, covering areas such as public transportation, shared mobility, and private transportation services.

The diploma provides practical knowledge in the collection, analysis, and interpretation of data related to customer experience, using data analysis and customer relationship management (CRM) tools. Participants will learn to design effective surveys, interpret NPS results, and develop action plans to improve customer satisfaction and increase brand loyalty. The program prepares professionals for roles such as customer experience analysts, customer satisfaction managers, and mobility consultants, enhancing their analytical and decision-making skills in the sector.

Target keywords (natural in the text): KPIs, NPS, customer experience, mobility, public transport, shared mobility, customer satisfaction, data analysis, CRM, loyalty.

Diploma in Experience KPIs and NPS in Mobility

1.499 $

Competencias y resultados

Qué aprenderás

1. Strategic Mastery of Experience KPIs and NPS for Success in Mobility [The following appears to be unrelated and possibly machine-translated text:] ...

  • Identify and apply key Customer Experience (CX) and Net Promoter Score (NPS) metrics to evaluate user satisfaction with mobility solutions.

  • Interpret and analyze NPS and CX data to identify areas for improvement in customer experience and mobility performance.

  • Develop strategies to optimize user experience and increase NPS in the context of mobility.

  • Use data analytics tools to monitor and evaluate the impact of implemented improvements on customer experience and NPS.

  • Establish and manage a system for tracking Customer Experience and NPS KPIs for continuous success in mobility.

  • Create effective reports and present findings related to customer experience and NPS to stakeholders.

  • Understanding the impact of emerging mobility trends on Customer Experience and NPS.

2. Optimizing the Mobile Customer Experience Through KPIs and NPS

  • Identify and analyze the crucial KPIs (Key Performance Indicators) for measuring customer experience in mobile environments.
  • Understand the methodology and application of NPS (Net Promoter Score) to evaluate customer loyalty and satisfaction.
  • Evaluate and optimize key customer touchpoints (Customer Journey) in the context of mobility.
  • Apply strategies for collecting and analyzing customer feedback data, including surveys and sentiment analysis.
  • Design and execute action plans based on KPI and NPS results to improve the customer experience.
  • Use data analytics tools and platforms for managing the customer experience in mobility.
  • Understand the relationship between customer experience and retention, loyalty, and profitability in the mobility sector.
  • Adapt and personalize the customer experience for different segments and types of customers in the mobility sector.

3. Comprehensive user-oriented design and validation (from modeling to manufacturing)

You will learn to integrate the entire product development process, from initial model conception to final validation, applying user-centered methodologies. You will develop skills in parametric design, ergonomics, simulation, sustainable materials, 3D visualization, and manufacturing management, ensuring efficient, safe solutions that meet current industry standards.

4. In-depth Analysis of Customer Experience KPIs and NPS in the Mobility Sector

4. In-Depth Analysis of Customer Experience KPIs and NPS in the Mobility Sector

  • Identification and evaluation of key KPIs for measuring customer experience in the mobility sector (e.g., CSAT, CES).

  • Understanding the Net Promoter Score (NPS) and its application for measuring customer loyalty and growth.

  • Analysis of the NPS calculation methodology and its correct interpretation.

  • Exploration of different data sources for collecting customer experience data (surveys, feedback, etc.).

  • Implementation of strategies to improve NPS and customer experience through data analysis.

  • Study of practical cases and real-world examples of the application of KPIs and NPS in companies within the mobility sector.

  • Analysis of current and future trends in measuring customer experience in the mobility sector.

    Creation of reports and dashboards for visualizing and monitoring KPIs and NPS.

    Optimization of customer experience using data analysis and feedback tools.

    Integration of customer experience analysis with other areas of the business (marketing, sales, etc.).

5. Implementation and Strategic Analysis of Experience KPIs and NPS in the Mobility Sector

5. **Implementation and Strategic Analysis of Customer Experience KPIs and NPS in the Mobility Sector**

  • Understand the fundamentals of **Customer Experience (CX) KPIs** and **Net Promoter Score (NPS)** in the context of the mobility sector.
  • Identify and select the most relevant CX KPIs to measure customer satisfaction, loyalty, and experience at different touchpoints (e.g., purchase, usage, after-sales).
  • Design and implement effective NPS surveys, analyzing methodologies and tools for their application.
  • Analyze the results of CX and NPS KPIs, identifying trends, patterns, and areas for improvement in the customer experience.
  • Establish key objectives and metrics (OKRs) for improving the customer experience, based on KPI data.
  • Use data analysis tools and Visualization tools to interpret the results of CX and NPS KPIs (e.g., dashboards, interactive reports).

    Develop customer experience improvement strategies based on KPI analysis results (e.g., personalization, process optimization, staff training).

    Monitor and evaluate the effectiveness of implemented strategies, using CX and NPS KPIs as key success indicators.

    Apply customer segmentation analysis to personalize the experience and optimize improvement strategies.

    Integrate CX and NPS KPIs into the overall business strategy, aligning actions with organizational objectives.

6. Evaluating and Optimizing the Mobile User Experience: KPIs and NPS

You will learn to integrate the entire product development process, from initial model conception to final validation, applying user-centered methodologies. You will develop skills in parametric design, ergonomics, simulation, sustainable materials, 3D visualization, and manufacturing management, ensuring efficient, safe solutions that meet current industry standards.

Para quien va dirigido nuestro:

Diploma in Experience KPIs and NPS in Mobility

  • Mobility professionals (land, air, sea) interested in measuring and optimizing customer experience and Net Promoter Score (NPS).
  • Managers, leaders, and executives of transportation, logistics, tourism, and service companies seeking to improve customer satisfaction and loyalty.
  • Data analysts, customer experience specialists, market researchers, and marketing professionals who want to master the use of KPIs and NPS for decision-making.
  • Entrepreneurs and business owners looking to implement customer experience and NPS measurement strategies to drive business growth.
  • Standards-driven curriculum: you will work with CS-27/CS-29, DO-160, DO-178C/DO-254, ARP4754A/ARP4761, ADS-33E-PRF from the first module.
  • Accreditable laboratories (EN ISO/IEC 17025) with rotor bench, EMC/Lightning pre-compliance, HIL/SIL, vibrations/acoustics.
  • Evidence-oriented TFM: safety case, test plan, compliance dossierand operational limits.
  • Mentored by industry: teachers with experience in rotorcraft, tiltrotor, eVTOL/UAM and flight test.
  • Flexible modality (hybrid/online), international cohorts and support from SEIUM Career Services.
  • Ethics and security: safety-by-design approach, cyber-OT, DIH and compliance as pillars.

1.1 Definition and Importance of Experience KPIs and NPS in Mobility
1.2 The Role of Customer Experience (CX) in the Mobility Sector
1.3 Introduction to the Net Promoter Score (NPS): What it is and how it works
1.4 Types of KPIs Relevant to Experience in Mobility
1.5 Advantages of Using KPIs and NPS in the Mobility Industry
1.6 Setting Clear Objectives and Expectations
1.7 Identifying the Main Challenges in Measuring Experience
1.8 Overview of Key Metrics and Their Impact
1.9 The Feedback Cycle: Collection, Analysis, and Action
1.10 Case Studies: Examples of Successful KPI and NPS Implementation

1.10 Case Studies: Examples of Success in Applying KPIs and NPS

2.2 Definition and Relevance of Experience KPIs and NPS in Mobile
2.2 Selection and Customization of Key KPIs for the Sector
2.3 Design of Effective NPS Surveys Adapted to Mobile
2.4 Collection and Analysis of Customer Experience Data
2.5 Audience Segmentation and Trend Analysis
2.6 Interpretation of Results and Correlation with Performance
2.7 Strategies to Improve NPS and Experience KPIs
2.8 Implementation of Corrective Actions and Follow-up
2.9 Tools and Technologies for KPI and NPS Management
2.20 Case Studies and Best Practices in Mobile

2.3

3.3 Introduction to Customer Experience KPIs and NPS in Mobility: Definitions and Context
3.2 Selecting Relevant KPIs: Key Metrics for Customer Experience
3.3 Designing NPS and Experience Surveys: Best Practices and Tools
3.4 Advanced Data Analysis: Segmentation and Trends in KPIs and NPS
3.5 Data-Driven Improvement Strategies: Concrete Actions to Optimize the Experience
3.6 Implementing a Monitoring System: Platforms and Technologies
3.7 Integrating KPIs and NPS into Organizational Culture: The Customer Focus
3.8 Case Studies: Analysis of Success and Failure in the Mobility Industry
3.9 Continuous Optimization: Iteration and Improvement of KPIs and NPS
3.30 Presenting Results and Effective Communication: Reports and Dashboards

4.4 Definition and Application of Mobile Experience KPIs
4.2 Introduction to the Net Promoter Score (NPS) in the Context of Mobility
4.3 Identification of Key KPIs for Mobile Customer Experience
4.4 Analysis of the Relationship between KPIs and NPS
4.5 Tools and Methods for Collecting Experience Data
4.6 Data Analysis: Interpretation and Visualization of KPIs and NPS
4.7 Benchmarking and Comparison with the Competition
4.8 Data-Driven Strategies for Improving Experience
4.9 Case Studies: Analysis of KPIs and NPS in Different Mobility Models
4.40 Implementation of a Monitoring and Continuous Improvement Program

5.5 Defining and Selecting Key KPIs for Customer Experience in Mobile

5.5 Implementing NPS Surveys and Their Interpretation in the Mobility Sector

5.3 Data Analysis: Experience Metrics and NPS for Decision Making

5.4 Strategies to Improve Customer Experience Based on KPIs and NPS

5.5 Optimizing User Experience in Mobile: Case Studies

5.6 Evaluating the Impact of Customer Experience Improvements Through KPIs and NPS

5.7 Integrating KPIs and NPS into the Overall Mobility Strategy

5.8 Tools and Technologies for Managing KPIs and NPS in Mobility

5.9 Best Practices in Communicating KPI and NPS Results

5.50 Future Trends in Experience KPIs and NPS in the Mobility Sector

6.6 Introduction to Mobile Experience and NPS KPIs
6.2 Data Collection and Analysis: Key Metrics
6.3 Designing Effective NPS Surveys and Forms
6.4 Customer Segmentation and Trend Analysis
6.5 Identifying Critical Touchpoints
6.6 Interpreting Results and Evaluating Impact
6.7 Benchmarking and Competitive Analysis
6.8 Strategies for Improving NPS and Experience
6.9 Data Analysis Tools and Platforms
6.60 Case Study: In-Depth Analysis and Conclusions

7.7 Definition and selection of key KPIs for customer experience in mobile.

7.2 Implementation of NPS (Net Promoter Score) surveys and their interpretation in the sector.

7.3 Comparative analysis of experience KPIs in different mobile business models.

7.4 Strategies to improve customer experience based on KPI and NPS analysis.

7.7 Design of dashboards and visual reports for monitoring KPIs and NPS.

7.6 Impact of KPIs and NPS on customer loyalty and retention in mobile.

7.7 Tools and platforms for managing KPIs and NPS in the mobile sector.

7.8 Integration of KPIs and NPS into the marketing and communication strategy.

7.9 Case studies: analysis of successes and failures in the implementation of KPIs and NPS. 7.70 Future trends in measuring and managing customer experience in mobile environments.

8.8 Definition and Relevance of Mobile Experience and NPS KPIs
8.8 Selection and Design of Key KPIs for Mobile Customer Experience
8.3 Implementation of NPS Surveys and Results Analysis
8.4 Data Analysis: Correlation Between KPIs, NPS, and Customer Behavior
8.5 Improvement Strategies: Data-Driven User Experience Optimization
8.6 Tools and Platforms for Managing Mobile KPIs and NPS
8.7 Case Studies: Practical Examples of Success in Improving the Experience
8.8 Continuous Monitoring: Tracking and Adapting KPIs and NPS Over Time

9.9 Defining Experience KPIs and NPS in the Context of Mobility
9.9 Importance of NPS in Measuring Customer Satisfaction
9.3 Identifying and Selecting Key KPIs for Mobility
9.4 Strategies for Collecting Customer Experience Data
9.5 Data Analysis: Interpretation and Practical Application of Results
9.6 Designing Dashboards for Monitoring KPIs and NPS
9.7 Integrating KPIs and NPS into Decision-Making
9.8 Case Studies: Analysis of Success and Failure in the Application of KPIs and NPS

9.9 Designing the Customer Experience in the Mobility Sector
9.9 Identifying Key Touchpoints and Mapping the Customer Journey
9.3 Applying KPIs to Evaluate Each Stage of the Customer Journey
9.4 Strategies for Optimizing Customer Experience (CX)
9.5 Using NPS for Continuous Improvement of the Experience
9.6 Personalizing the Customer Experience: Strategies and Tools
9.7 Implementation Feedback and Active Listening Programs
9.8 Competitive Analysis: Benchmarking Customer Experience

3.9 Integrating KPIs and NPS into Business Strategies
3.9 Analyzing Correlations Between Experience KPIs and Business Results
3.3 Implementing Predictive Models Based on KPIs and NPS
3.4 Customer Segmentation Based on Experience Metrics
3.5 Advanced Strategies for NPS Improvement
3.6 Designing Loyalty and Retention Programs Based on KPIs
3.7 Customer-Centric Culture: Implementation and Measurement
3.8 Emerging Trends in Customer Experience Measurement

4.9 In-depth Study of Experience KPIs Specific to the Mobility Sector
4.9 Analyzing the Influence of Different Factors on Experience KPIs
4.3 Advanced Data Analysis Techniques: Segmentation and Cohorts
4.4 Identifying Root Causes of Customer Experience Problems
4.5 Implementing A/B Testing and Multivariate Analysis
4.6 Use 4.7 Customer Experience Modeling and Simulation
4.8 Data Reporting and Visualization for Decision Making

5.9 Planning the Implementation of Experience KPIs and NPS
5.9 Selecting Tools and Technologies for Data Collection
5.3 Designing a Customer Experience Management System
5.4 ​​Defining Roles and Responsibilities in the Implementation Process
5.5 Integrating KPIs and NPS with Other Business Metrics
5.6 Monitoring and Tracking KPI and NPS Performance
5.7 Adapting and Continuously Improving the Experience Management System
5.8 Communicating and Training the Team on the Use of KPIs and NPS

6.9 Evaluating User Experience (UX) in the Context of Mobile
6.9 Designing Usability Tests and A/B Testing
6.3 Applying Usability and Satisfaction KPIs
6.4 Using Heatmaps and Click Analysis
6.5 Identifying Friction Points in the Customer Journey
6.6 Optimizing the User Interface (UI) and User Experience (UX)
6.7 Implementing User Feedback and Prototyping
6.8 Iteration and Continuous Improvement Based on Data and Analysis

7.9 Selecting Appropriate Experience KPIs and NPS for Each Context
7.9 Designing Effective Surveys and Questionnaires
7.3 Implementing Feedback Management Tools
7.4 Integrating KPIs and NPS into CRM and Automation Systems
7.5 Creating Custom Reports and Dashboards
7.6 Analyzing Data and Generating Actionable Insights
7.7 Communicating Results and Recommendations
7.8 Monitoring and Tracking Continuous Improvement

8.9 Defining Experience Objectives and Aligning Them with KPIs
8.9 Designing Measurement and Monitoring Strategies
8.3 Implementing Experience Improvement Programs
8.4 Analyzing Data and Generating Insights
8.5 Identifying Improvement Opportunities
8.6 Optimizing Processes and Workflows
8.7 Evaluation 8.8 Adaptation and Continuous Improvement

Evaluation of the effectiveness of the implemented strategies

1.1 Introduction to KPIs and NPS in Mobility
1.2 Definition and Relevance of Customer Experience KPIs
1.3 The Role of NPS in Measuring Customer Loyalty
1.4 Setting Experience Goals and Objectives
1.5 Collecting and Analyzing Experience Data

2.1 Selecting and Defining Key KPIs for Mobility
2.2 Implementing NPS Surveys and Related Metrics
2.3 Data Analysis and Customer Segmentation
2.4 Identifying Weaknesses and Opportunities for Improvement
2.5 Designing Strategies to Improve Customer Experience

3.1 Advanced KPIs: Beyond Satisfaction
3.2 The Impact of NPS on Customer Retention and Acquisition
3.3 Integrating KPIs into the Overall Mobility Strategy
3.4 Analyzing Trends and Predictions in Customer Experience
3.5 Case Studies: KPIs and NPS in Different Mobility Models

4.1 Delving Deeper into Experience KPIs: Specific Metrics
4.2 The Impact of KPIs on Strategic Decision Making
4.3 The Role of NPS in Evaluating Loyalty and Recommendations
4.4 Competitive Analysis and Experience Benchmarking
4.5 Interpreting Results and Defining Corrective Actions

5.1 Implementing Tools and Platforms for KPI and NPS Analysis
5.2 Designing Surveys and Gathering Customer Feedback
5.3 Data Analysis: Methods and Techniques
5.4 Data-Driven Improvement Strategies
5.5 Presenting Results and Effective Communication

6.1 Comprehensive Evaluation of the Mobile User Experience
6.2 Using KPIs and NPS for Continuous Improvement
6.3 Usability and Accessibility Analysis
6.4 Optimizing the User Experience Across Different Touchpoints
6.5 Evaluating the Impact of Implemented Improvements

7.1 Implementing Experience Management Platforms
7.2 Designing Questionnaires for Feedback Collection
7.3 Sentiment Analysis and Open Comments
7.4 Integrating Experience Data with Other Sources
7.5 Reporting and Analyzing Results for Decision-Making

8.1 Selecting Relevant KPIs for Measuring Experience
8.2 Implementing Customer Feedback Programs
8.3 Identifying Data-Driven Areas for Improvement
8.4 Designing and Implementing Improvement Initiatives
8.5 Continuous Monitoring and Impact Evaluation

  • Hands-on methodology: test-before-you-trust, design reviews, failure analysis, compliance evidence.
  • Software (depending on licenses/partners): MATLAB/Simulink, Python (NumPy/SciPy), OpenVSP, SU2/OpenFOAM, Nastran/Abaqus, AMESim/Modelica, acoustics tools, planning toolchains DO-178C.
  • SEIUM Laboratories: scale rotor bench, vibrations/acoustics, EMC/Lightning pre-compliance, HIL/SIL for AFCS, data acquisition with strain gauging.
  • Standards and compliance: EN 9100, 17025, ISO 27001, GDPR.

Proyectos tipo capstones

Admisiones, tasas y becas

  • Profile: Background in Computer Engineering, Mathematics, Statistics, or related fields; practical experience in NLP and valued information retrieval systems.
  • Documentation: Updated CV, academic transcript, SOP/statement of purpose, project examples or code (optional).
  • Process: Application → Technical evaluation of profile and experience → Technical interview → Review of case studies → Final decision → Enrollment.
  • Fees:
    • Single payment: 10% discount.
    • Payment in 3 installments: No fees; 30% upon registration + 2 equal monthly payments of the remaining 35%.

      Monthly payment: available with a 7% commission on the total; annual review.

      Scholarships: based on academic merit, financial need, and promoting inclusion; agreements with companies in the sector for partial or full scholarships.

      See “Calendar & Calls for Applications,” “Scholarships & Grants,” and “Fees & Financing” in the SEIUM mega-menu.

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